Category Archives: Marketing

Innovation and Social Media

Social media is a powerful tool for some things and not for others. Clearly I can be ousted from the tech world here for saying this but heck here I go. We a marketer need to learn about opportunity for … Continue reading

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Baselines

How many times have you been part of an organization, team, effort or any group when a newbie shows up full of helpful energy that only ends up walking paths you have already traveled. We are all pleased when someone … Continue reading

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Personal Value Curve

Not talking your values but your value! Your value is what you bring to the market. This evolves and like all things needs fuel to grow or it slides into a zero state. Coming out of college you have a … Continue reading

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Borrowing from future demand?

As entrepreneurs and Product Managers we invest our time, money, family money, Friends money, hearts, souls and personal fire to create something great and return all with dividends. This is the process of creating wealth, wealth similar to energy is … Continue reading

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